“Jimmy Hendrix once said Music is his Religion so I won’t apologize for finding peace at the end of my makeup brushes.“-Tianna Williams
As a trained Makeup Artist and Lash Technician, Tianna loves making memories even more memorable. Although beginning her college education in civil engineering, makeup artistry was calling her name. Ten years ago, she started her own makeup company, now known as Serendipity Loox, and sees nowhere else to go but up.
How would you describe your job? What are your main responsibilities?
I provide makeup services for special occasions, such as weddings and graduations, and also offer one-on-one training on how to apply makeup, playing particular detail to making sure it complements not just the face, but a client’s personal style as well.
As a Lash Technician, I provide the best lash experience for my clients by providing an amazing and long-lasting lash application. I also also educate my clients on proper lash care and how to make their sets last longer.
What do you like most about your work? Is there something that surprised you about the role/field when you started?
I really enjoy meeting people and hearing their stories! Whether it’s a bride telling me her “how me met” story or a graduate talking about their future plans, these stories give me insight into the person I’m serving. They also help build a certain level of trust between me and the client.
When I started, I was a bit hesitant because makeup artistry wasn’t a “big thing” nor was it considered a viable career path. I started doing lash extensions 3 years ago off a whim because a few clients asked me about it. Fast forward to today and lashing has become another passion of mine.
What were some of your early roles?
It’s a funny story. I was actually a contestant in the Miss TCI Universe pageant years ago and I was not impressed with my makeup, so I was determined that I’d never look like that again (LOL). I practiced on college friends and, for one of my birthdays, my friends got me a 3-day course on Intro to Makeup, which led to a 16-week course. And the rest is history.
After returning home from college, I got a few gigs here and there, but it was the TCI Top Model contest that really got my name out there. I got the opportunity to work with one of the local magazines and, as time progressed, makeup became more prevalent and I became more in-demand.
What are you most proud of in your career so far?
I’m really proud of seeing the evolution of the beauty industry here in TCI. I’m also glad that I was apart of the small team of artists who helped build the platform that brought forth more artists who bring a variety of skills and techniques so there are more options for the community today.
Are there any big projects you’re working on now or that you’ve finished in the last few months?
I plan to launch my own affordable lash line, Ooh La Lashes, as well as relaunch my makeup brush line, “Sculpted by Tianna Demi,” with new additions and my own brush cleaner.
What skills and attributes are essential to be successful in this field?
I think having a willingness to always want to learn and a listening ear are vital to being successful in this field. The beauty industry is always evolving with social media, and attending classes and workshops are a must to keep up and provide your customers with the best services available!
A lot of times when people secure me for one of my services, it’s the first time, so it’s my job to make them as comfortable as possible. I have to render said services, so listening to understand them is vital for me in providing them with premium service.
What other related fields do you think someone should consider looking into?
Esthetics is a good career to consider as it will give you an in-depth knowledge on the skin which will help when recommending proper skincare products to clients.
Also, take courses in Entrepreneurship, Business Management, Book-keeping, and People Management. These are essential to anyone considering going into any small business for themselves. I believe if you properly invest in yourself from the very beginning, coupled with connecting with a good mentor and prayer, you’re well on your way to being a success.
What do you wish you’d known when you were starting out in this field?
I wish I ‘d known how important it is to regularly invest in myself and my craft to keep ahead in this industry.
What advice would you give someone who is considering this type of job or field?
There are three pieces of advice I always offer new artists:
- Tithe! Giving that 10% back to God will bless you in so many ways!
- Take it seriously from day 1 by registering your business name, and setting aside an account to hold your earnings until you can open a proper business account.
- Invest in yourself. Take that online course and reach out to local artists. We’re all in this together and I, for one, am more than willing to share my knowledge of the field with anyone who wants to know.
What’s next for you and how do you plan to change the TCI in your field?
Along with makeup and lashes services, I plan to offer brow services to clients looking for anything from brow waxing to semi-permanent brows.
It’s always been my dream for the beauty industry to be relatable for the everyday woman here in the Turks & Caicos. As part of my commitment to doing just that, I plan to continue investing in myself to provide the best that the beauty industry has to offer.